For HangOVR•180’s U.S. launch, Mylo Tango provided brand strategy and stewardship to help shape a clearer, more ownable position in the alcohol wellness space. We worked to refine the brand foundation, sharpen the messaging, and bring greater focus to how HangOVR•180 shows up in market-creating a platform that feels cohesive, credible, and built for growth.

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Beyond launch, our role has remained deeply embedded in the brand’s evolution. As ongoing brand stewards, Mylo Tango has worked as an extension of the HangOVR•180 marketing team, helping guide brand decisions across touchpoints and ensuring the strategy continues to translate consistently and effectively as the business grows.

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This has included close collaboration with the Chief Development Officer, with whom we have partnered to help shape the brand’s direction and maintain clarity as new opportunities emerge. That continued stewardship has made Mylo Tango a crucial partner in the brand’s forward momentum.​​

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​Brand Work   I  Canada + US     I   Brand Strategy   I   Brand Visual Language Assessment   I    Logo Development   I   Brand Book   I   Brand Imagery   I   Packaging   I  Shopper Marketing   I   Website Design   I   Website Build   I   Stewardship Retainer   I   Brand Campaign Launch